So, they've done a 180 on the sign, but what about the interior 'improvements'? They need to shitcan that, too. How about this, you fuckin' newbie jerkoffs. Take that $ 400 mil or however much you were gonna spend and spend it on advertising and marketing?
There's an even bigger question if you take a dive into this broad. Why would she take a job as CEO of a company she doesn't like? And, more importantly, should the idiots on CB's BoD all have their nuts roasted for hiring this moron in the first place? Juss' sayin'...
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Almost everything you might need is marked down this weekend...
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Perhaps they should focus their attention on food quality which has noticeably declined over the last five years. It's not what it once was. A deep cleaning of the stores should also be a priority. I am not sure how they pass health inspections as filthy as the dining rooms are with all the accumulated dust build up. I know rustic is the theme, but they are exceeding expectations.
ReplyDeleteI have to believe that these kinds of marketing missteps leave a permanent mark in the brand. In the past, when these things weren’t so political, it may not matter (think New Coke) but these days, it’s proof that the brand is not only not trustworthy, but that they don’t respect you and are in fact, hostile towards you.
ReplyDeletePeople forgive mistakes. Not betrayals.