God - I can remember these same ads on New York TV stations back in the early 80's, and they never got less annoying. It's hard to believe they actually worked, let alone the fact that they're still out there somewhere. Orange County Superior Court Judge Gassia Apkarian found that the organization violated California false advertising and unfair competition laws by failing to disclose that donations primarily fund Orthodox Jewish programs tied to Oorah Inc., a New York- and New Jersey-based outreach organization.
The ruling was published May 8 and comes after California resident Bruce Puterbaugh sued the charity in 2021, claiming he donated his car after repeatedly hearing the famous ad and believed the proceeds would help underprivileged children in California. It didn't, and, even though he did not prevail in the suit. it did draw necessary attention to the scam those guys were running.
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