The move comes as beer loses its grip on American drinkers. On Wednesday, Heineken reported a 1.2 percent decline in total sales volumes in 2025, even though the flagship Heineken brand itself eked out gains.
The broader trend is harder to ignore. Just 54 percent of US adults say they drink alcohol - the lowest level in nearly 90 years of tracking, according to a recent Gallup survey. Even among those who do drink, many say they are cutting back.
Whenever I'm away somewhere, I always try to 'treat' myself with Heinekens. Or, at least, I usta. Nowadays, even at the Legion Hall, they're getting $ 4.00 a pop for greenies. When you go just a little more upscale, they're more likely to run in the $ 5.50-$7.00 range. One place I was in last fall in Key Largo actually charged me $ 8.00 for a friggin' greenster. Fuck them, and fuck their $ 19.00 fuckin' hamburgers with fries extra, too.
I am no cheapskate by any stretch of the phrase, but reality tends to kick in when you're living on Social Security and savings. I can get just as fucked up drinking $3.00 a pint Miller Lite drafts as I will on $6.00, 12-ounce greenies. That way, I can eat a steak once in a while. At home, I mean. Fuck these restaurants charging $ 43.00 for a 10 ounce ribeye, too. Juss' sayin'...
...
Valentines Day is this Saturday, but you still
have time to get her something nice - order by tomorrow.
Click the picture to see what jewelry Barb has available today.
...
This 75-year old Colorado-based Dutchman fondly remembers the years of motorcycle club evenings drinking these 'greenies'.
ReplyDeleteI am down to maybe one a year now.
🤔🏍️🥰
Didn't Heineken buy up most of the pubs in the U.K?
ReplyDelete