Sales of Bud Light suffered their steepest weekly drop yet since the beer brand launched its disastrous tie-up with transgender social media influencer Dylan Mulvaney, according to the latest data.
In the week ending June 17, sales of the Anheuser-Busch brand fell by an eye-popping 28.5% versus a year ago, according to the most recent sales figures issued by Bump Williams Consulting and NielsenIQ.
That eclipses the previous week’s 26.8% decline, which beat the prior week’s fall of 24.4%.
Sales of the beer are so bad it forced a glass plant in Wilson, N. Carolina to cut down bottle production starting back in May.
With Bud Light's huge drop in sales, the plant's owner, the Ardagh group, announced it would be shutting down the factory completely in Mid-July, laying off close to 400 employees.
Here's to you Bud Light - well played. Word of caution to my
readers.: Don't walk too close to the building when you go
past Bud headquarters. Ya never know who'll be jumping...
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Good riddance to this Scheisse Brau! It was always disgusting swill....
ReplyDeleteBeer credit using Clydesdale urine.
DeleteSo if they can't even give that shit away, doesn't that shoot holes in their 'gays-make-up-3%-of-the-population' theory? Kinda thinking the real number is less than 1%. Far less.
ReplyDeleteInfluencer: noun. a person or thing that influences.
ReplyDeleteYep. He did.
A very sad fact: They are huge enough to 'weather' this. And they will.
ReplyDeleteThe neighbor that works for the AB Distributorship has been working 30 hour weeks since this started. A third of the drivers will be laid off at the end of the month and he is in that group. When he graduated HS he worked in the warehouse, at 21 they paid for a class B CDL to drive a strait truck, and at 25 they sent him back to get his class A CDL to drive a tractor/trailer and now he is in his early 30's. He has got a gig lined up hauling concrete components in a day cab when he gets laid off. The two drawbacks are is that he will be a contractor with no benefits and that it is fair weather hauling as rain shuts them down. He will be home every night.
ReplyDeleteThere are lots of jobs open for truck drivers these days. Generally the pay is fair but the working conditions are dreadful. A day job doing deliveries is as good as it gets.
ReplyDelete