How do you get rid of cow farts? Don't let people buy beef. Holy crap...

Mastercard has come out with what they're calling 

a 'personalized carbon footprint tracker'...  

They describe it as 'The Carbon Calculator'. It's a mastercard, issued in collaboration with Swedish fintech Doconomy, that 'allows you' to view the estimated carbon footprint of all your purchases. Your footprint is tracked month by month across a variety of spending categories so you can better understand where you are having the greatest impact. Here's the tricky part - buy too much beef or gas for your car, the card cuts you off.

 

Each time you use Mastercard’s new Do Black credit card, it tallies the carbon footprint of your purchase—and when you’ve exceeded your carbon budget for the year, the card will cut you off. “It’s about enabling financial activism for a more sustainable lifestyle,” says Matias Wikström, one of the founders of Doconomy, the Swedish think tank that released the card in partnership with Mastercard and the UN Climate Change Secretariat earlier this year. 

 

Made with bioplastic and printed with ink made from air pollution, Do Black uses data from Thomson Reuters and Sustainalytics (an Amsterdam-based firm that rates companies based on sustainability) to measure the climate impact of each purchase.

 

Doconomy is also beginning to work directly with brands to incorporate detailed carbon-related data about each product, which it hopes will further incentivize manufacturers to cut emissions and help spur more systemic change.

Don't forget - Big Brother is watching you...

...  

I know a lot of you guys know a cat lover

 who would really appreciate these

as a Christmas stocking stuffer gift.

You still have plenty of time to order...

 

Barb just made a few more pairs and they're only $ 18.00 a pair. 

They're very popular. Barb's sold more than a dozen

 pairs and everyone loves 'em when they see them.

https://www.etsy.com/shop/BjacksonJewelry

 ...